Meaning, Scope, Functions and Importance of Marketing for SS 1
Learners study meaning, scope, functions and importance of marketing, with attention to meaning of marketing. Guided examples and…
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Marketing
Senior secondary Marketing covering customers, markets, research, products, pricing, promotion, distribution and value creation.
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SS 1 · Marketing
14 lessonsLessons by Theme
AThemePrinciples and practices of marketing
7
Principles and practices of marketing
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Meaning and 4Ps of the Marketing Mix for SS 1
Students build a clear understanding of meaning and 4ps of the marketing mix, beginning with meaning of marketing…
Meaning, Importance and Practices of Green Marketing for SS 1
Learning focuses on meaning, importance and practices of green marketing, including meaning of green marketing. Students work through…
Meaning and Types of Marketing Concepts for SS 1
Students examine meaning and types of marketing concepts, focusing on meaning of marketing concept. Clear explanations, curriculum examples…
Classification of Products and Markets for SS 1
This SS 1 lesson develops understanding of classification of products and markets through meaning of product. Students use…
Meaning, Types and Factors in the Marketing Environment for SS 1
Learners study meaning, types and factors in the marketing environment, with attention to meaning of marketing environment. Guided…
Meaning, Types, Features and Importance of Merchandising for SS 1
Students build a clear understanding of meaning, types, features and importance of merchandising, beginning with meaning of merchandising.…
BThemeEthical issues in marketing
1
Ethical issues in marketing
Ethical Principles and Values in Marketing for SS 1
Learning focuses on ethical principles and values in marketing, including ethical principles and values in marketing. Students work…
CThemePlatforms for digital marketing
1
Platforms for digital marketing
Creating and Managing Social Media Platforms for Marketing for SS 1
Students examine creating and managing social media platforms for marketing, focusing on meaning of social media. Clear explanations,…
DThemeMarketing communication
2
Marketing communication
Meaning, Types and Roles of Marketing Content for SS 1
This SS 1 lesson develops understanding of meaning, types and roles of marketing content through meaning of content…
Techniques and Characteristics of Effective Marketing Content for SS 1
Learners study techniques and characteristics of effective marketing content, with attention to techniques for creating effective contents. Guided…
EThemeEntrepreneurship
1
Entrepreneurship
Meaning, Qualities and Roles of Entrepreneurship in Marketing for SS 1
Students build a clear understanding of meaning, qualities and roles of entrepreneurship in marketing, beginning with meaning of.…